The Future of Combined Giving

unitedway

Nonprofits like United Way have a long history of combined-giving campaigns.

Although this year especially, it seems like summer just started, before you know it the kids will be headed back to school and fall combined-giving campaigns will be in full swing.

Combined-giving campaigns — such as United Way, Community Health Charities, Combined Federal Campaign and others — have a long history of nonprofit support. Traditionally, large employers have participated to encourage employee support of nonprofits. But today, with more small businesses and fewer people employed by large companies, campaign pitch meetings and payroll deductions don’t work at the old scale.

However, Steve Boland, financial specialist, Nonprofits Assistance Fund, says combined-giving campaigns aren’t going away anytime soon and believes that with a little creativity they will thrive well into the future.

In the summer issue of Giving Forum, Steve gives examples of where combined-giving has been and where it’s going. Read the full article here.

- Susan Stehling, MCF communications associate

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